We also use non- diegetic sound throughout our trailer which helps to exaggerate the problems that occur and make it feel even more like a horror film. For example, at the start it is soft and pleasant music whereas from the beginning of the trailer onwards it becomes tense and creates questions for the audience.
We felt it was important to watch other horror films to see how they cause tension through music and how we could use these examples to make ours successful. We watched trailers such as IT which has recently come out because we shared similarities because we used a clown and we had young characters.
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