priceless trailer analysis

Priceless is an action but also a romantic film which attracts a wide range of audiences because it is not specific to one age group.


The use of a narrator who is also the main character is effective because we instantly feel a part of the characters life which makes it more personal and makes us want to continue to watch.  We then begin to learn about the characters life. 


The use of fade to black after the crash is effective because it makes us wonder if the drivers are safe and well.  The title then appears across the screen "inspired by true stories" this is effective because it makes it feel more realistic.  When the man finds the women it upsets us because we then feel sorry for the women but also for him as he is now stuck in a cycle of if he leaves them or helps them.
The close up his face is effective because it then makes us feel sorry for him and sympathise with him.  He then begins to bond with the young girls he has found which makes us see a kind side to him as at the beginning he was aggressive and got arrested. THIS FALL-  effective because it keeps the audience interested as they know when it shall be released, by having it in the middle of the clip it means they will want to continue to watch the trailer to see if it is worth watching in autumn. However, a close up shows us the man is still aggressive when he hits the man on the head with a fire extinguisher  to save the girls.  This is effective because it makes us release how much the girls mean to him.The use of non-diegetic music is effective as he runs because it causes suspense as we want to know what happens next. By having the titles appear across the screen saying  " HOW FAR WOULD YOU G0" " WHAT PRICE WOULD YOU PAY" " TO SAVE A LIFE" by putting it in separate parts in capital letters and saying "YOU" makes it personal to the audience and makes us question if we would do the same as him to save someone we love.




At the end of the trailer the main character walks off carrying the woman in his arms, this is effective  because it is a relief that he is able to get her in the end. The title then appears across the screen which makes us remember the name of the film and more likely to see it as stereotypically most people love a happy ending.